In commemoration of the 2022 World Malaria Day, OVH Energy Marketing, the leading indigenous marketer of choice, has partnered with the African Clean-up initiative, a non-profit advocacy organisation, for another edition of the Roll Back Malaria campaign.
The campaign marked under the theme “Harness innovation to reduce the malaria disease burden and save lives” empowered local communities within Lagos and Rivers state.
The Roll Back Malaria campaign is a partnership program conceived and implemented out of the need to educate people on Malaria preventive measures. The initiative seeks to identify and eradicate the associated effects of Malaria through education, empowerment, and treatment. Beneficiaries were enlightened on preventive measures and practical steps to prevent malaria outbreaks. Insecticide-treated mosquito nets were also distributed to men, women and children from the host communities.
World Malaria Day is marked annually to focus global attention on Malaria, and its impact on families, communities, and societal development, especially in Sub-Saharan Africa. According to the 2021 World Malaria Report by the World Health organisation, the African Region carries a disproportionately high share of the global malaria burden. In 2020, Africa was home to 95% of malaria cases and 96% of malaria deaths, with children under 5 accounting for about 80% of all malaria deaths.
Speaking on the impact of the initiative, the Chief Executive Officer of OVH Energy Marketing, Huub Stokman reiterated the company’s commitment to malaria prevention and control to build a healthy and conducive environment for members of its host communities. He mentioned that Malaria remains a significant public health and development challenge that requires collective human efforts and technological innovation to manage.